Brand Awareness 📣
You are competing with companies that have highly sophisticated and developed products. By investing your focus on your vision and how your product enhances the lives of your customer, you can establish an early relationship to capitalise on when your product is ready to be launched.
Minimum Viable Product 📈
Overbuilding doesn’t guarantee you’ll have a great product/service that customers want, and it can increase potential failure rather than assessing and combating it. Building extra features on top of your core product may cloud the value proposition and complicate the initial user experience for early adopters.
Exit Intent Pop-up 🦄
Pop-ups are a great way to potentially do more harm than good. We've all had the experience of getting hit in the face with a pop-up and instantly closing the website. Exit intent pop-ups solve that problem by only targeting people when they leave.